Lufthansa Group has appointed Kevin Markete as Senior Director (Regional Sales South Asia). New Delhi-based Markete oversees all commercial activities throughout the South Asia region, including the strategically important Indian market.
A highly experienced aviation executive, Markette brings over 20 years of leadership experience within the Lufthansa Group, successfully managing commercial, customer and operational teams in Africa, the Middle East and America. Growing up in Spain and South Africa and being trained as a commercial pilot, Marketette offers a truly global perspective and a strong intercultural flow.
He began his career at Lufthansa in South Africa in 2000, eventually managing South African pricing, bookings and tickets. In 2008 he moved to Dubai, leading the marketing and business development of the Gulf countries, and later became country manager in Ghana, where he took charge of Lufthansa's business in Accra.
From 2016 to 2020, Markete served as sales director for Atlanta-based Southeast USA, overseeing six major gateways run by four Lufthansa Group airlines. He was subsequently promoted to New York-based American Customer Relations Head, where he managed service recovery, customer feedback strategies and commercial insights in North and South America until the end of 2022.
Since 2022 he has been based in Nairobi as the general manager of East Africa and has led the group's commercial strategy and partnerships in Kenya, Uganda, Rwanda, Burundi and Tanzania. In this role, he led the Digital Transformation initiative, supported Brussels Airlines' regional expansion and supported sustainability efforts.
“For over 20 years at Lufthansa Group, Markette brings extensive international experience to the Asia-Pacific region,” said Felipe Boniferti, Vice President of Asia-Pacific and East Vice President of Lufthansa Group.
He is passionate about building high-performance, intercultural teams and fostering long-term partnerships with customers and stakeholders. Outside of work, he and his wife Jolene enjoy traveling, cooking adventures and spending time outdoors.
