Visa and Egyptair have signed a strategic partnership and launched co-branded cards offering exclusive travel rewards to enhance the digital travel experience.
Colonel Ahmed Adele, Minister of Civil Aviation, Chair and CEO of Egyptian Airlines, and Dr. Andrew Torre, Regional President of Visa CEMEA, have witnessed the signing of an exclusive partnership agreement between Visa Inc. (NYSE:V), the global leader in digital payments, and the signing of an exclusive partnership agreement for Egyptian Airlines, the Egyptian carrier of the Arab Egyptian carrier. The agreement aims to provide advanced technology solutions to support growth and expansion plans within Egypt's aviation sector. This partnership is consistent with Visa's strategy of providing innovative technology solutions that help them grow their partner's business, reflecting our vision of being a priority partner in key institutions and businesses around the world, particularly in the aviation sector.
The contract was signed by Captain Mohamed Eliaan, Chairman and CEO of Egypt Air, and Senior Vice President and Group Country Manager for North Africa, Visa Levant and Pakistan (NALP). Egypt, and Visas.
Under this partnership, Visa will offer exclusive perks to Egyptair customers. This includes launching new premium co-brand payment cards that allow customers to earn exclusive travel rewards, miles and benefits. Egyptian passengers using this visa co-branded card will have access to travel and lifestyle privileges and accumulate miles faster.
Through our partnership with Visa, we aim to provide our customers with a seamless and distinctive travel experience not only at our customers but at every stage of booking. We are dedicated to adopting the latest innovations in our services and providing exclusive benefits that increase customer loyalty and satisfaction. Strengthening partnerships with global organizations like Visa is a key step in improving the quality of our services. We look forward to opening new perspectives for expansion and service development while contributing to supporting the digital transformation and financial inclusion strategy adopted by the Egyptian government to achieve Egyptian Vision 2030.
– Captain Ahmed Adel, Chairman of Egyptian Airlines
Innovation is the key to excellence and we believe that building strategic partnerships with major global institutions like Visa will enable us to respond quickly to global technological advances. Collaboration between Egypt, the national airline in Egypt, and major technology companies such as Visa, represents promising opportunities to help improve the quality of services offered, increase the travel experience more comfortable and luxurious, and attract new customers.
– Captain Mohamed Arian, Chairman of Egyptian Airlines
This multi-year exclusive agreement with Egyptair demonstrates Visa's leadership in co-branded travel solutions, marking an important milestone in our mission to enhance payment experiences for travelers around the world. This broad partnership is a step towards meeting that need and we are pleased to have the opportunity to work with Egypt to provide new experiences to local visa card holders. Globally, consumers report that loyalty and rewards have a significant impact on airline or hotel choice. Additionally, travelers with co-branded credit cards are 40% more likely to choose the airline or hotel associated with the card, even if other comparable options are available. With this in mind, we are pleased to work with Egypt Airlines to provide a new experience for visa card holders across the region.
– Leila Serhan, Senior Vice President and Group Country Manager, North Africa, Levant and Pakistan (NALP) Region, Visa
The initiative adds a major addition to Visa's set of digital solutions in the Egyptian market, highlighting its commitment to providing advanced financial products that support digital transformation and promote financial inclusion, particularly in key sectors such as travel and aviation.
Egyptair & Visa co-branded card holders will enjoy exclusive offers, including the opportunity to win personalized promotions on miles faster and faster, and other experiences tailored to the customer's preferences.
